About Us

Old Florida Outfitters in Watercolor

Only steps from the beach, Old Florida Outfitters is located in the heart of the beautiful WaterColor Resort Town Square. OFO is home to only the finest outdoor apparel and a complete selection of fly and conventional fishing tackle.

Our Products include a full line of men's and women's casual and outdoor apparel. From technical fishing gear to women's designer clothing, we offer something for the whole family. Let our friendly and knowledgeable staff outfit you for your next beach excursion.

Open year round, 7 days a week, we are here to serve you.

OFO also serves as the headquarters for Shallow Water Expeditions Guide Service, offering the only Orvis Endorsed Guide Service along the Florida Panhandle. We specialize in a high level of customer service for all ages and skill levels.